print planners

Print Planners: How to Create a Great One

Salmaan Ahmad

Salmaan Ahmad

September 25, 2024

Print planners are popular items that help people keep track of appointments, stay on top of projects, and pursue goals. You can develop a steady source of income by creating a planner that sells well. The best part about printed planners is that once it’s done, you can print and sell the same planner with just a few updates every year. Here’s how to create print planners that people want to buy.

Print Planners Are a Great Side Income

These days, we are all looking for a way to make some extra money. Print planners can be a good side hustle that brings in a small but steady income every year.

While you can sell digital planners, there is a good reason to sell print planners, too. Even in today’s digital age, many people still prefer to use printed calendars, daybooks, and planners.

While it seems that everyone is using digital calendars, the fact is, paper still rules when it comes to goal-setting and productivity.

Writing it down helps you remember

The act of writing helps you focus and remember. It’s like imprinting the fact—or the day and time—on your brain. People who write lists on paper have better recall. When you type or enter information digitally, you are more likely to forget it.

Paper means a real commitment

It’s easy to forget something you typed online or on social media. If you write your goals down on a calendar or print planners, you hold yourself accountable. Every day, you’ll have to face the question of whether you met that goal, what your obstacles were, and how you will overcome them.

You’re more likely to reach a goal you write down

Many studies have found that people who reached their goals included “writing it down” as a daily or weekly task. One study found that users of print planners had more detailed, developed goals and were better able to see small goals as part of a bigger picture. Writing something down makes it a priority in your mind and in how you allocate your time.

Is paper better for everyone?

No, but no system is perfect for everyone. Some people find it confusing to keep track of calendars, papers, and journals, preferring to use one digital source as an organizer. They like the ease of transferring appointment information from their phone to a digital calendar. People who struggle with attention disorders may feel overwhelmed by paper.

Others prefer to use a combination of digital and print planners. They might use a digital calendar to make sure they don’t miss important appointments, and a paper planner for more detailed, long-term goals and projects.

In conclusion: Even in the digital age, you will find many people who use print planners, alone or in combination with other organizing tools.

Elements of Good Print Planners

Now that you know how valuable a planner can be, what are the elements that make a good one? Here’s what you need to know when you start your print planners.

  • Attractive layout: Print planners should have a logical layout that makes it easy for the user to plan, mark daily progress, and keep their focus on the final goal.
  • Thick, high-quality paper: A planner takes a lot of abuse from pens, highlighters, pencils, and frequent page-turning. Make sure the paper can stand up to this without tearing or bleeding through.
  • Tabs: Tabs to mark months, weeks, or important sections of the planner help the user get to the section they need.
  • Different month layouts: Most popular planners display the month two ways. One is a one- or two-page spread that shows the entire month. It’s suitable for quick notes and reminders. The second display, spread over several pages, shows two or three days on each page, with room for more details and to-do lists.
  • Previous and future months: The current full month spread should always include a small box showing the past month and another showing the next month.
  • Lists: Include lists of all the year’s major holidays. Add a blank list the user can personalize with their important dates, like birthdays or anniversaries.
  • Helpful extras: Some print planners come with built-in folders for documents, receipts, and other items. Rubber bands, stickers, clips, and other tools that aid organization can make your planner more useful.
  • Secure closure: Planners travel with the user. Often, people add pieces of paper or sticky notes to them. For this reason, they need rubber bands, buttons, or magnetic closures to keep their contents secure.
  • Artwork: People enjoy calendars that have appealing images. Calendar companies pay artists to create gorgeous paintings and photos for wall calendars and desk planners. Colors, cover images, and interior artwork all matter.

Choose a Topic

One piece of advice writers often hear is to stick to one niche and develop it fully. The same advice pertains to calendars and print planners. If you want to create one, you must have a specific buyer in mind. That means picking a niche and showing why your planner is ideal for that niche buyer.

Each category or niche will require you to think about colors, artwork, graphics, and layouts that go best with the overall theme of that planner. This is an opportunity to be creative, so make the most of it.

There are many specialty planners. When you’re planner printing, decide which category fits. Here are some well-known print planner niches.

Women’s Inspirational

This category has become enormously popular. These planners do more than track days. They offer spiritual or personal encouragement with soft colors, appealing images, and inspirational sayings.

Leave space for users to draw and doodle, or offer suggestions for reflection like, “What are you grateful for today?” or “What can you do today to make your life easier in future?” These planners often feature floral themes, gardens, beaches, or other images that inspire their users.

Exercise and Fitness

Another huge category, these print planners help their users keep track of their weight loss, fitness, and exercise goals. Depending on the target user, they may have bright colors, snappy encouragements, and fun graphics.

Some bestselling print planners in this category come with stickers denoting weight loss or encouraging sayings like, “You got this,” or “No excuses!” Stickers, lists, and space for writing allow users to personalize the planners. Others take a more serious tone with workout plans, quotes from famous trainers, and detailed progress notes. Whatever style you choose, you are sure to find buyers in this perennially popular category.

Christian

Christian readers enjoy planners and journals that speak to their spiritual side. Use the planner to highlight relevant or humorous Bible verses, or snippets from contemporary Christian writers. Highlight each Sunday or holiday on the calendar with an inspirational graphic or quotation.

Most Christian planners for women feature bright colors, lovely images, and room for daily reflection. Christian planners for men can be equally joyous, but the colors and layouts are usually more muted.

Wedding

Planning a wedding can be a joy—and a nightmare. To reduce the stress, offer your users a well-done, thoughtful wedding planner that includes everything. Include folders where the user can stash receipts, payment reminders, business cards, magazine tear-outs, and other bits and pieces that people collect when they’re thinking about a wedding. Add a countdown page to help them get everything done by a certain date before the big day.

Traveler’s Planner and Journal

Frequent travelers need a place to keep track of flights, train schedules, local transportation, and many other details. Give them a planner that helps them recall this information with the touch of a finger. Include inspirational quotes about travel and fun graphics.

Add slots that are big enough to fit boarding passes, tickets, schedules, and reservation information. Tabs make it easy to find relevant information, and secure banding will hold everything in place.

Tips for Planner Printing

When it’s time to publish your planner, follow these tips to help your planner stand out.

  • Add useful extras: Tabs, stickers, envelopes, bands, and built-in file folders can make your planner even more helpful.
  • Choose a binding style: Spiral binding is popular because users can keep the book open on a flat surface.
  • Use high-quality paper: Choose paper that limits bleed and can take lots of use.

Planner Printing Is a Fun Way to Make Your Mark

Make your creative mark—and some money—by creating and selling a print planner. Choose a category, select the artwork, and design an appealing layout. You’ll have a great-looking planner that your targeted audience will enjoy using. When it’s time to print your planner, contact Publishing Xpress.

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